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TOMRA appoints Michelle Landon as regional service director for the Americas

Michelle Landon and the TOMRA logo
Michelle Landon, TOMRA's new regional service director for the Americas

TOMRA Recycling Sorting has appointed Michelle Landon to the position of regional service director for the Americas. In this newly created role for the Americas region, Landon will direct the teams responsible for the initial installation, optimization, and commissioning of TOMRA's sensor-based sorting equipment and technology throughout North and South America. She will also oversee the maintenance, spare parts, training, and ongoing optimization programs as well as expand and enhance technology training. 

"The Americas region is experiencing tremendous growth in the demand for our optical sorter and artificial intelligence (AI) based solution GAIN. We are also expanding our support, training, and parts fulfillment programs, and this position will be critical in leading these efforts," says Ty Rhoad, regional director of the Americas for TOMRA Recycling Sorting. "Michelle's vast experience in the service space for equipment, technology and security applications make her the right choice for this position." 

Landon brings to TOMRA 20 years of experience implementing and leading user experience programs, driving service efforts for companies in the healthcare, intermodal, technology and construction industries. She led service and field support programs as a healthcare consultant, and she directed the technical support and field service teams that provided automated gate hardware and software solutions for retail, port, and railyard facilities. She also devised digitalization initiatives focusing on implementing automation and accelerating customer service, online portals, and upskilling employees to be remote-ready. 

The prospect of contributing to a healthier and more sustainable environment drew Landon to TOMRA to bring end-to-end service and optimization solutions to customers.

"My desire is to contribute to something larger than myself, and that is why my time in the healthcare industry was so important to me," she says. "Our aim is to advance the customer journey with TOMRA technology solutions as a trusted advisor through continual process optimization to drive plant performance by bringing value to waste." 

Landon is also being tasked with growing the field service team for the Americas, not only in number but with knowledge base expansion through training.

"We are leveraging the strength of the global TOMRA service team to increase the depth of knowledge for our Americas field service team, and, in turn, our customers," Landon adds. 

Landon is based at the Charlotte, N.C., North American headquarters for TOMRA Recycling Sorting.

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875 Embarcadero Drive
West Sacramento, CA
US, 95605


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